Digital Marketing Manager – Hybrid

Digital Marketing Manager – Hybrid NYC – 2 days per week onsite in Manhattan

Our NYC-based client is one of the most exciting and fast-growing health and wellness companies in the country. They are looking to add a talented and accomplished Digital Marketing Manager to help drive growth and business impact. 

Primary Responsibilities:

• Planning B2C digital marketing campaigns that drive awareness, conversion and tangible ROI (increase in customers, visits, loyalty, revenue, etc.)
• Managing marketing channels, including web, paid media, SEO/SEO, and social
• Taking ownership of performance, measurement and reporting of marketing metrics
• Overseeing creative development
• Overseeing external partners and vendors
• This is an individual contributor role reporting to the founder

Must Haves:

• 4+ years experience with at least two in a similar role
• Able to work 2 days per week onsite in Manhattan (no relocation offered)
• Ability to be an individual contributor (potential to grow the team long-term)
• Proven success (case studies with ROI) in marketing strategy and tactics that lead to measurable business results
• Expert-level social media marketing skills
• Advanced knowledge of content marketing, SEO/SEM, web design, email marketing/CRM
  and paid media
• Project Management experience
• Expertise with marketing measurement and reporting 
• Experience with dynamic and growing brands
• Experience managing annual budgets of $100K+
• Ownership and Accountability mindset, self-driven and able to deliver
• Legal work authorization

Nice to Have:

• Experience in the health and wellness industry
• Bachelor’s degree in Marketing, Business
• Team leadership experience

Compensation: $90,000 – $120,000